Our Story

Ali & Edi are two great friends with different styles! We are combining them to bring you an ideal wardrobe for real women, living real lives. We'll give you the shortcut to chic!

ali & edi is an independent brand co-founded by Edith Marucci, Alexandra Lloyd and Tony Delle Donne. 

As active moms, we are often frustrated with what outfit to throw on as we run out the door. So with Our Vision and Tony's Expertise in the garment industry, we resolved to create a unique clothing line which would include a selection of garments that we can mix and match and then add a bit of flair, creating an easy, flawless look.

 Our journey began with a goal to offer active women a confident look, with little effort, at an affordable price.  We developed a basic wardrobe solution package. Our solid, travel knits are hassle free, travel ready solution, incorporating basic garments, trends and fun pieces. Thus, saving our clients time and money while made in the U.S.A. !

Please explore our website. You are minutes away from choosing a classic package or a single item to suit your everyday adventures.

Let us Help You Look Your Best as

Real Women, with Real Lives wearing a Real Wardrobe.  


Size Chart

Our garments run true to size. 

Our Fit Model is Size S (size 4- 6) and 5'7"




 ali & edi sizes












bust 30-32 32-34 34-36 36-38 38-40
waist 22-23 24-25 25-27 27-29 29-31
hips 38-40 40-42 42-44 44-46 46-48
inseam 27 28 29 30 31
height 5'1-5'3 5'3-5'5 5'5-5'7 5'7-5'9 5'10